SiteSeeker helps Kalmar municipality to increase the level of service

Publika webbplatser, Offentlig sektor, Meridium

An important objective for Kalmar municipality's website project was to increase the service level for its visitors by making the information on its website more accessible. In order to achieve this, Kalmar took a comprehensive approach on search which resulted in a home page with a focus on search.

A common challenge for municipal websites is to achieve a good structure on the home page. There are many competitors for the top spot and Kalmar, like many other municipalities has several target groups with whom they want to communicate with through their website.

Three times the visitors and an increasing number of people that find what they are looking for

Municipalities communicates with other groups than its residents, such as visitors and companies. One of the most important objective for its new website was to increase the service level to all groups that uses They realized at an early stage that a fully functioning search engine can be very useful in guiding the visitors to the right information.

- We have to deliver information and our search service helps us to achieve that, says Sara Svensson.